A lesson in viral marketing

I must say, when a client tells me that they want to create a viral campaign, my first reaction is to cringe. Viral marketing is an incredibly risky proposition, and for every hit there tends to be 99 misses. Marketing, Facebook, Brand Advertising, Brand Marketing, Advertising, Video Marketing, Video Production, Video Syndication, Video Distribution, Video Advertising, Mobile Marketing, Mobile Ph I must say, when a client tells me that they want to create a viral campaign, my first reaction is to cringe. Viral marketing is an incredibly risky proposition, and for every hit there tends to be 99 misses. Marketing, Facebook, Brand Advertising, Brand Marketing, Advertising, Video Marketing, Video Production, Video Syndication, Video Distribution, Video Advertising, Mobile Marketing, Mobile Phone Market

• marketing
• facebook
• brand